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Origin

Millie + Rache stands out in the realm of branding consultancies by focusing on crafting narratives for luxury brands. Based in Baguio City—a proud UNESCO Creative City—our story is founded on a simple yet compelling idea: to create brands that resonate deeply and distinctly with their audiences.

The essence of Millie + Rache is encapsulated in its name—a blend of the limitless potential of Rachel’s daughter, Emillie, with Rachel's seasoned creativity and vision. This synergy forms the core of our consultancy, merging youthful innovation with expert proficiency to forge brands that not only capture attention but also endure through time.

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Rachel Tayag is the founder of Millie + Rache, bringing her extensive experience in fashion design and creative direction to the forefront of the company’s mission. A graduate of De La Salle-College of Saint Benilde in 2014 with a degree in Fashion Design and Merchandising, Rachel has a deep appreciation for aesthetics and storytelling.

 

Her career has been shaped by her creative vision and leadership, which now guide Millie + Rache in crafting brands that are not only visually compelling but also deeply resonant with their audiences. Rachel’s influence is integral to the company’s commitment to creating meaningful and enduring brand narratives.

Our Founder

We believe that a premium brand is more than just a logo or a tagline. It’s a story that unfolds with every interaction, a promise made to customers, and an exclusive experience that should be memorable at every touchpoint. Our mission is to help businesses, whether they are just starting out or looking to redefine themselves, to craft authentic, premium, and compelling brand narratives that connect and inspire.

"Lifting Brands to Unmatched Prestige"

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Christopher Balase
Business Development Manager

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Ayvan Vergara
Creative & Artistic Director

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Christian Peralta
Brand Strategy & Creative Specialist

The Collective

Redefining Legacy

We are dedicated to forging a legacy built on unshakeable trust, groundbreaking creativity, and unparalleled excellence. Our clients are not just clients; they are partners in every sense. The success of their ventures is the yardstick by which we measure our own. 


Each project we undertake is an opportunity to not only elevate your brand but also to set new standards of sophistication and luxury in the industry. We harness innovative strategies and solutions to ensure that our partnership delivers sustainable luxury and sophisticated elegance, setting new benchmarks in the industry.

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